Onsite SEO describes the practice of optimising a webpage / website to improve listings on search engines as well as increasing targeted traffic to a website. This involves optimising both the content and coding of a page to make it as easy as possible for users and search engines to navigate.
What our Onsite SEO services assess
- Content- Content within the website;
- Navigation- How information is broken down;
- Meta tags – Non-visible elements of a web page to help with search engine indexation;
- ALT tags – Alternative text that can be displayed instead of an image;
- Semantic HTML – H1, H2 and H3 elements within a website that breaks up information;
- Duplicate Content- Having the same content on two or more URLs;
- Robots.txt- A text file that is used to direct web robots on how to crawl;
- Robots meta directives – Provides more firm direction on how to crawl;
- Structured data markup- Code to help search engines better understand the content;
- HTTP status codes- Server response to a browser’s request;
- Page Speed- How long it takes for your webpage to be ready;
- XML sitemap – To help search engines crawl a website.
