The last few years have seen a dramatic increase in the use of video as a sales tool. Across B2B and B2C business, video content is an essential part of any digital marketing strategy, being utilised for:
- Demo Videos
- Instructional, Educational or How-To Videos
- Event Videos
- Explainer / Animated Videos
- Case Study and Customer Testimonial Videos
- Live Videos
Video content is now central to any outreach or marketing campaign efforts.